Literary Link – coffee shops and selling books

If you’re a writer, then you likely dream of one day selling a book.  If you haven’t sold one yet (like me), then it’s possible you haven’t really considered how you’ll get your book/s in front of buyers.   While marketing and selling strategies abound, there are really only two mind-sets:  customer-focused and not customer focused.

Writing coach Cathy Yardley explores this (and crafts a brilliant coffee-related analogy) in Sell Books (without being an ass hat.)


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About Jonathan Caswell

Poet, author, servant of God the Heavenly father and the Lord Jesus Christ...working out his salvation with fear and trembling. - Not trusting in his own deeds, but depending totally upon the finished sacrificial work of Jesus Christ to be, by God's reckoning, a new creature, clothed in Christ's righteousness...which mortal humankind can never attain by their own weak efforts, apart from faith in Christ's work on our behalf. - College-educated, yet wise enough to see that what a man does will not be his ultimate identity nor affect how God sees him or her. - Called by God to do a very difficult thing...apart from God's grace, mercy and love the sinner (which we all--by nature--are) but hate the sin, which is only paid through Christ, God's Son, - My own God-given gift is that of being a Poet..showing that in all parts of life...God has a loving part in hard as that is to always understand or perceive...given life's realities! Come join me on my journey of discovery?.

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