Literary Link – coffee shops and selling books
If you’re a writer, then you likely dream of one day selling a book. If you haven’t sold one yet (like me), then it’s possible you haven’t really considered how you’ll get your book/s in front of buyers. While marketing and selling strategies abound, there are really only two mind-sets: customer-focused and not customer focused.
Writing coach Cathy Yardley explores this (and crafts a brilliant coffee-related analogy) in Sell Books (without being an ass hat.)