MY FAMILY…KNOWS THIS TOPIC INTIMATELY.
Breast Cancer Awareness Month (BCAM) has begun and today I want to address why this is a difficult month for those of us living with Stage IV Metastatic Breast Cancer (MBC). The sad fact of the matter is that BCAM has been traditionally overtaken with the pink-wearing, boa wearing, bra-on-the-outside-of-the-clothes wearing, hooping and hollering, dancing and celebrating early stage survivors. Thus, the over-arching narrative peddled by all and sundry is about the triumph over breast cancer and the pinkwashing of a disease that is terminal/fatal for those of us who are Stage IV.
I’d like to lay out some of the reasons that BCAM sends those of us who are Stage IV either to vacillate on the spectrum between isolating ourselves from social media for the month or become enraged and spend time challenging retailers for the month; I’m sure no one can guess which one I tend to default…
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